Advertising Museum Tokyo (ADMT)
is the only museum in Japan dedicated to the promotion
of studies in, and popular understanding of, advertising
The Museum was established in December 2002 by Yoshida
Hideo Memorial Foundation marking the centennial
of the birth of the late Yoshida Hideo, fourth president
Visitors to ADMT will find an extensive display
of advertisements and AD Library allowing access
to literature on advertising and marketing.
The display space is divided into permanent exhibits
tracking the history of advertising in Japan, and
to temporary exhibitions where award winning advertisements,
in Japan and overseas, and items from the museum's
collection are exhibited.
Roughly twelve temporary exhibitions are held each
year while the items in the permanent exhibition
area are replaced from time to time.
The Museum possesses approximately 150,000 pieces
of digitally archived advertisements, ranging from
the Nishiki-e (colored woodblock prints)
dating back to Edo period to the latest TV commercials.
Many are on display and all are accessible for viewing
from the terminals in AD Library.